Previous SEO Work

Testimonials can come from an objective press rating, a celebrity, experts in the field, or other customers. Instead of buying links, you can invest in creating high quality content and promoting your site in a way that attracts natural backlinks. Taking this approach doesn't cost you more than buying a …

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Remember that user generated content make the web go round

A backlink is basically someone else's website linking to you. Obviously, pages with higher page rank that link back to you give more Google Juice. f your site is linked to from other well ranking sites they consider your site to be important too. Don't pay for links from other …

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Tactics around CTR

Keep a close eye on traffic and rankings; when those improve, Domain Authority should generally follow suit. Is it a content issue? Many marketers are now promoting that stuff like link building is dead and so on. Let me tell you, link building is not dead. If you want to …

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Tactics around search engine spiders

Your content can never really rank or sell if it doesn't appeal to a particular audience/consumer. Let's say an earthquake happens in a remote region of China. Ultimately, it is the conversions that matter. Link Exchange is another good way for building links. However, you need to be careful …

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Take the stress out of SEO

At the beginning of a search, searchers narrow their queries, and then as the search progresses, searchers reformulate queries (often based on what results appear). It is up to your site's content to welcome and retain that visitor. A benchmark measure establishes a starting point to be compared with the …

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The broken link-building method aided by content

If content or comments made about the brand fit the search terms, then the quality of those interactions increases and various search engines assign greater credibility to the brand. If you have too many keywords stuffed into your domain, this can be viewed as a spammy tactic that Google can …

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The hidden agenda of SERPs

Analyze search engine rankings and web traffic to determine the effectiveness of the programs you've implemented, including assessment of individual keyword performance. There are many search engines and although most follow a similar logic, there are others which rank different aspects of a website to those which follow the regular …

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The untapped goldmine of trust rank

A comprehensive keyword research enables you to discover which words work in your line of field and attract the most attention. It also provides you with opportunities to create new content or improvise your previous posts by including relevant keywords. A piece of content related to all the information about …

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Things that make you love and hate search queries

An outside agency often costs less when compared to less efficient inhouse facilities. Users will also become frustrated if they can't view content because of broken URLs. It all depends on your comfort level, available expertise, and budget. Digital assistants have begun offering a safer way to look up information …

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Think about static pages from the start

Figuring out which keywords you should focus on to get the most traffic to your site can be rather daunting. For many people, it's hard to assess their chances to rank in the search engines. I find that the more I read from other people's perspectives on the industry, the …

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This story about nofollow links will haunt you forever

There are other methods of driving traffic to your website, including via social media, online advertising, referrals from other websites, and more. However, search engine traffic remains one of the most common and cost-effective methods of receiving traffic. The "correct word count" for your home page depends on a number …

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Use Visual Storytelling for Effective SEO

If your intro page is largely Flash or contains flash sliders with little room for additional text on the page, I encourage you to replace it with an HTML focused homepage. Disabling cookies on your browser helps you see which pages you can and cannot access. Narrow down your focus …

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What everyone ought to know about blogs

In the past, creatives who designed business-to-business advertisements relied on verbal or written elements rather than visuals. Invalid HTML can cause problems to users as pages may not be displayed as you intended. SEO practices that involve deception and are disapproved by the search engines. Search engine optimisation (SEO) is …

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Who else wants to know the mystery behind nofollow links ?

Giving readers relevant information and links to interesting third party websites is definitely the easier of the two methods for creating quality links. Link Building is about more than just giving people the information they asked for though; if they never see those links, then those links aren't really any …

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Affiliate links and auto generated content

Keep your existing hosting provider as your domain name registrar but ask it to update its domain name server (DNS) records to point at the DNS of your new provider. A customer relating a positive experience with a brand offers a testimonial. It's not just about creating quality content, but …

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Build Your Content in Topic Clusters

Don't duplicate title tags across your website, as this can negatively impact your visibility Some search engines today contain their own web directories. Content marketing has become a major player concerning SEO in the past few years. Interesting, useful and original content has become an important ranking factor in Google …

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Can onsite SEO really make a difference?

Similar to www and non-www URLs, search engines consider URLs that render both with a trailing slash and without, to be different URLs. Links need to actually be of interest to the reader. They must be relevant to the reader's concerns and answer a question, provide advice, show images or …

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Check out these crazy facts about user generated content

Hiring a professional website designer can help with the cosmetics and get you taken seriously by your visitors. You'll also want to be sure that you're not misleading visitors, they should be getting what was advertised when they looked at the site's description. The secret is getting the person to …

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Clarification about long tail search

Many advertisements seek to elicit emotional responses from consumers. So what type of website would get the highest quality ranking? According to Google, the highest quality websites have a super high-demonstrated expertise, talent, authoritativeness, or trustworthiness on the topic. So you may have found some content on your site that …

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Consider social media at the inception

Mobile has changed our lives. It has also changed SEO. Mobile SEO helps you to reach customers and satisfy their needs in an enjoyable way. The customer typically will not develop loyalty to a brand without sufficient knowledge. Search engines tend to penalize these less valuable pages in the search …

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Cracking the keywords code

Maybe you hear of a hot new service offering pay-for-play content placement or easy reviews in the app store. Although many websites now use navigation starting at the top of the browser page, there are still a number of websites that still have a left-hand column that contains navigation links …

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Create an Engaging Web Presence by the use of site submissions

Also, I like to make sure that I'm not repeating the same keyword consecutively. URLs and links are building blocks of a website, therefore, ensure that they are consistent and are search engine friendly. Pages that have many outbound links are considered to hurt search engine ranking. SEO (Search Engine …

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Define your goals with regards to domain authority

A brand name provides an overall banner. Generally, restrict PDF files to distributing long documents intended for print, not for reading online. Online marketers also commonly use the homepage's descriptive content in directory submissions and other business listings on external websites. A website's quality, design, content, and usability are huge …

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Having fun with long tail search

Private brands have experienced a rollercoaster ride in terms of popularity and sales. Decoding occurs when the message reaches one or more of the receiver's senses. Not only are generic keyword lists the opposite of unique, engaging content, they will also hurt your business' credibility in the eyes of your …

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How to reinvent cloaking without looking like an amateur

If your site uses a lot of imagery, consider adding a Pin It button to allow Pinterest users to easily add images to their boards. For sites with lots of high-quality product, inspirational or instructional images, Pinterest can be a major driver of traffic - especially given that every Pin and …

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I bet you didn't know this about white hat SEO

Ranking organically in search for product keywords should be an ecommerce stores end goal because this brings a consistent passive stream of targeted traffic to your website. Google is also now looking at things like bounce rates - how long someone spends on your website. And it is looking at how …

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Is this the end of trust rank as we know it?

Artificial intelligence will become more ubiquitous, so SEO specialists must grasp firsthand knowledge on machine learning and automation. This will definitely affects SEO strategies and it should be changed accordingly otherwise results in negative effects. By keeping customer experience at the forefront of your SEO strategy, your site stands a …

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Less is always better when it comes to CTR

The output of the planning and strategy phase is the SEO plan. Top-ranking webpages in Google have shorter URLs. I would say that backlinks beat even an excellent internal linking strategy. The reason being that they are responsible for driving traffic to your site in the first place. It is …

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Let's talk about bread crumbs

Use active voice. While the concept is simple the work to complete a totally white hat seo service is time consuming. The canonical tag solves for this, notifying search engines of the canon page to receive search engine value for a group of similar content. Keyword stuffing is a strategy …

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Losing Focus on SEM

From the home page you can access main category pages related to specific types of clothing. Consumers, or end users, represent one primary target market for a firm's offerings. Coming up with great content is important to the longevity of any website, but finding the right "hot" keywords to use …

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Losing Focus on offsite SEO

Technical SEO is the practice of ensuring that all potential pitfalls and opportunities involving the technology or structure of your website are being addressed. We care about the relationship between your website and the rest of the internet, particularly search engines and their crawlers. An often overlooked, but an extremely …

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Make sure your website is indexed in search engines

Rather than targeting a broad audience, local SEO is about chiseling down and honing in your reach to target a specific group of people living in a certain area. It's all about making the most of the existing relationships, communities, and consumer ties. Hosting is important to SEO for many …

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More importance is given to stickiness

Using a lot of engaging media like helpful graphics, interesting (and related) images, and videos can also help to provide more value and keep visitors more engaged. Thus, keeping them around longer. The recent statistics show that there are over 1.2 billion websites hosted on the internet today. And …

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Paginated URLs for SEO

Matching the objective to the medium and the message remains the key. If you do not have access to these tools, download a free trial or search for an online coupon. Regardless of which tool you use to generate or research keyword phrases, you'll need to size up your competition …

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