HTML Meta Directives

Whilst we may have just said that keywords are no longer effective, donnt let that fool you! Mobile phones enable marketers to create location-based mobile advertising campaigns, often called geo-targeting. Due to Google bringing constant changes to SERP, you will discover that the number of competing pages for some keywords …

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The death of search engine spiders

Variables make it possible to automate certain processes on your site. They also make it easy to change large batches of meta descriptions for instance, since you only have to change the structure of the variable - the site fills in the data automatically. User experience factors that improve mobile sites …

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Keep Your Company's Online Content Creation Momentum Going

Content is the most important thing when it comes to achieving higher search engine rankings, as any competent SEO agency should know. It is a necessity for a modern eCommerce site. If you want your business to draw in new traffic amongst all the websites of your competitors, then your …

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Is the content ranking well for other keywords?

Derived demand, which creates many business needs, is based on, linked to, or generated by the production and sale of some other good or service. There are plenty of examples where a teen starts a hashtag at 9:35 pm in Philadelphia and within thirty minutes, twenty thousand people around …

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Define your goals with regards to keyword stuffing

Well-written content is also far more likely to generate backlinks - links from other websites directing people to yours. This will boost your sites ranking in search engines, ensuring that the content people are being directed to is of a high standard. Rather, businesses should focus on using keywords in a …

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Emphasizing fast results by using inbound links

He operated as an outlaw, yet wearing black probably made him seem cooler to the audience - an unexpected hero who fought for regular people. Location-based advertising, or geo-targeting, involves reaching customers where they are located by contacting their mobile communication devices. You should track the traffic, engagement, conversion rates and …

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The professional approach to keyword density

Responsive or not, the experiences should be crisp for each user on every platform. All in all, it is must to say that SEO is soul of internet marketing and without SEO digital marketing is dead or fails. So, 3 to 5 years ago you could get a job, an …

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High advertisement ratio can be mitigated by using SEO

While developing your mobile site, you'll have three options: responsive design, dynamic serving and a separate site on a subdomain. Google prefers responsive design. This way, you have one site that adapts to the device it's used on. For instance, in many Asian countries, white, not black, signifies death; red …

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Learn to do keywords like a pro

The goal of SEO is not to generate traffic but, rather, to generate sales leads and e-commerce revenue. Many mobile devices have a text-to speech option which automatically transcribes their words into the search box. People speak differently than how they write, using different words and sentence structure. With other …

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Learn to do page rank like a professsional

It makes sense to use the same keywords in titles and headlines, simply because a single page should always define it's topic as exactly as possible. This means there will always be only two or three main keywords any given page will need to be optimized for. It becomes a …

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Make link exchanges your centre of attention

Would you feel comfortable providing this website your credit card information? A small dip in search traffic is no immediate cause for concern (it may just be a temporary drop in consumer interest); but if that dip lasts for more than a few weeks or turns into a more significant …

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Everything you need to know about domain authority

Dedicated servers come preconfigured with all sorts of features on Linux or Windows. If you fail to understand your customers' search behaviour, you are missing one of the most important parts of your audience. In order to please both the search engines (who will reward you with high rankings over …

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Learn from these mistakes before you learn about analysis

Search engines provide the modern information scientist with a hugely rich data set of search terms commonly used by people to retrieve the web pages they are looking for. People check in, tweet, and update their status at any time and anywhere. Depending on the situation, SEO may involve both …

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The mysterious world of analytics

A current situational analysis involves examination of the firm's ongoing market situation. Include text links. I highly recommend starting off with building out resources their target audience would care about, want to share on social media, and want to link to. In general, rational appeals succeed when potential customers have …

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Update your keywords on a regular basis

In essence, consumers tend to prefer brands sold by socially responsible companies. Your website is only as strong as your weakest link, so, the more pages you have "that are indexed and aging" and "linked appropriately or exclusively with the anchor text that page is intended to rank for" the …

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Want a thriving business? Focus on html

Google automatically detects which pages answer the users' query automatically and then display the top result as a featured snippet at the top of the page. This is Google's way of trying to help users to quickly find what they want by providing them with a snippet of information directly …

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When your use of rankings becomes obsessive

It's usually a blend of search engine hosted tools, third-party testing tools, and automation tools. Search engine optimization is perhaps one of the greatest marketing tools to come about online, but without proper article submissions it won't work out to your liking. That is why it's imperative to search and …

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Who else wants to know the mystery behind analysis ?

In the early days of the Internet, domain name selection was fairly easy. In the early days of the Internet, people participated in traffic exchange programs. You joined a network of websites that opened pop-under windows that contained a link to your website. Your website would get thousands of visitors …

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Write a keyword-rich introduction about citations

Standardization, in which a company features a uniform product and message across countries, is one option. A meta description is a short paragraph which is displayed under a title tag on the SERP (see screen above). A meta-description gives you the opportunity to introduce your brand before a searcher pays …

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A focus on html to benefit search engine placement

Search engines can also look at the search history for a given user. Basically, the search engine maintains a log of all the searches you have performed when you are logged in. You want to be successful online? Keyword research is the root of every optimization project. Keywords are like …

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Be mindful of overusing keywords

The implementation phase can vary drastically in size and complexity depending on the project. To be a part of the party, make sure your business website uses structured data markup. The continual growth of social media presents opportunities and challenges to marketing departments from the smallest single family business to …

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I bet you didn't know this about meta tags

Keyword stuffing is considered a prohibited SEO technique from Google's perspective. Even newer kids on the block like Snapchat provide a super fun way to consume news. Additionally, I'll show you where on your web pages to place your keywords and in what format to use. What are your general …

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Maybe offsite SEO will be a thing of the past

For sites "with just a few things to mark up," Google also offers a tool within Search Console that allows a site owner to quickly click-and-drag to apply structured data. As there are so many competitive businesses and niche markets on the World Wide Web, the conventions and standards for …

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The philosophy of ROI

A strong linking structure and other internal SEO best practices can provide that. Emotional ads are based on the concept that people remember messages that elicit positive feelings. Take an aspect of your niche that people find difficult and create the most comprehensive tutorial there is on the subject. On-page …

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The solution is to use the topic cluster model

A URL is one of the first things a search engine uses to determine page rank, which is why it is really important to make your URLs easy to crawl. The crux of evergreen content is that it's timeless-useful and interesting for months and years to come. It's the difference …

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Things your competitors know about keywords

It is believed that Google uses them in relation to other factors, ensuring consistency and validating page rank. Put more simply, SEO will allow you to connect with those searching for your product or service and help turn them into customers. However, there are limited techniques that you can use …

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How to focus on metrics

Prefer short but accurate URLs for your pages. However, the subsequent updates, especially the more recent manual actions, have finally brought us more clarity on the subject: it's not about the quality of the content but the value that content adds to the users. Link exchanges, link outreach, blog commenting …

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How to survive your first encounter with link bait

SEO gets the visitor to the door. Search engines constantly scan and index millions of web pages. We all know that search engines have been trying for years to decrease their reliance on links as a ranking factor. But they haven't got there yet and I don't necessarily see that …

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Keyword driven anchor text reigns supreme

The markup languages have become more important to SEO. As you know, it's not enough to just do "on page" corrections and create quality content. Onsite optimization includes all the actions related to the content development of your website and offsite are considered to be all these actions acquiring links …

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My thoughts on walled garden sites

Make sure to compile a list of at least 10 keywords associated with your business and enter them into Google's keyword tool to find variations of them that make sense to your business. You can write content that sings and dances, but one mistake and the grammar cops are all …

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Proof That conversion rates Is Exactly What You Are Looking For

Constant changes to Google's search rankings to hinder exploitative techniques and an algorithm that's as hard to crack as KFC's herbs and spices recipe mean a lot of what we know about search engine optimisation is largely conjecture. Search traffic is among the best quality available on the Web, primarily …

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Simple Tips for using forums to get ahead of your Competition

Doing this takes a little work but is well worth it. In my case, I started as a web developer and migrated to SEO through my love of analytics. Common social media sites include Facebook, Instagram, Twitter, Pinterest, and The common belief of ranking high in the search results is …

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Super-easy ways to learn everything about 301 redirects

When we start to work with any business, particularly smaller businesses, start-ups and SMEs, we always take the time to explain that content marketing's primary goal isn't just another form of advertising. You need to take full advantage of the opportunity and capture those leads. Research indicates that consumers are …

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Transmitting, receiving, and processing information

Writing headings and subheadings in Title Case has become the norm, especially in blogging, but it may not suit every blog or purpose. They've been adding social signals to their algorithm, which means they look at a page's Facebook and Twitter traffic, comments, sentiment, and other social data. A successful …

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Aligning your goals in relation to sitemaps

A verbal or written ad places more emphasis on the copy. To ensure consistently high quality, business owners and digital marketers need to adopt a long-term content strategy that boosts a website's search engine ranking and keeps it there. Good content plays a crucial role here. Many small business owners …

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Be clear, truthful and accurate when it comes to cloaking

In addition to appropriated content or redirected links, duplicated internal material is considered thin content, too. Search engine traffic is the only time people are actively searching for exactly what it is you sell. With a good education, you can learn how to weave SEO best practices into your website …

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