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Don't commit the cardinal sin of letting dots ruin your page descriptions You don't have to interrupt their favorite TV show, you don't have to take up space on a page where they are reading a news article. In order to index your website properly and include all of your web pages, search engines send their spiders to review and scan your website on a regular basis. In order to please both the search engines (who will reward you with high rankings over time) and potential customers and return visitors, you need to offer value above and beyond search engine optimization.

What is your website content about?

A small account may not be attractive to an advertising agency, because it generates lower revenues. People won't link to your Do your homework! The primary resources are all available here. Its as simple as your ABC's content unless they see it. At the same time, you need the right people in front of your content; not everyone is a potential linker. What we should be worried about is having a large number of web pages on our websites that are mostly duplicate content, or product pages with such short product descriptions that the content can be deemed thin, and thus, not valuable (to neither Google, nor the reader). Controlling most of the navigation from page to page on your site through text links makes it easier for search engines to crawl and understand your site. Many users also prefer this over other approaches, especially on some devices that might not handle Flash or JavaScript.

Top trends in static pages to watch

Brands carry both tangible and intangible elements. Fundamentally, SEO is a marketing discipline, not a technical one meaning that an understanding of basic marketing principles is essential. Nothing is more important to a successful marketing strategy than a strong understanding of the audience you are looking to attract. The two most popular web servers are Apache and Microsoft's Internet Information Server (IIS). Many businesses assume that they don't need to worry about keyword research. They think they know what terms people use to find what they sell, and they also assume that Google understands the content on their website. This is incorrect on all counts.

Layout, formatting and site submissions combine to make great SEO

For user experience, performance, and web development trends, I really like Smashing Magazine, DZone, and Stack Overflow. One of Google's search engine algorithms is called PageRank. When a consumer pays attention to messages that might meet his needs or wants, the closer an exposure to content is to the purchase decision, the more powerful the copy becomes. We asked an SEO Specialist, Gaz Hall, from SEO York for his thoughts on the matter: "Google has been focused on semantic search and now uses something called Latent-Semantic Indexing (LSI) in its core Hummingbird engine."

SEO Brings New Opportunities to Light

Keyword relevancy and placement is far more important than frequency. Your keyword or key phrase should appear in the first 100 words of your page, if not the first sentence. A I'm always amazed by the agility of Business Profile on this one. meta tag is any one of a variety of labels you give your web page. Understanding how search engines work is an important component of SEO. The search engines are constantly tuning their algorithms Gpogle "crawls" websites through "links" - they count these links like votes in a popularity contest.