Content is the most important thing when it comes to achieving higher search engine rankings, as any competent SEO agency should know. It is a necessity for a modern eCommerce site. If you want your business to draw in new traffic amongst all the websites of your competitors, then your business requires a search engine optimisation service, capable of producing copy of both a high-quality and a high-quantity. This can be a result of excessive navigation, repeated images, repetitive widgets and large amounts of footer text. The title tag must accurately describe the content of the page in terminology that a consumer might use during a web search. Link-building can also come from building a targeted and involved community. The more regular visitors a site has, and the more passionate those fans are, the more likely webpages will be read, shared, and linked to.

The mysterious world of search queries

Each robots.txt file should specify sitemap file locations. With continuous improvements in search Do your homework! The primary resources are all available here. Its as simple as your ABC's engine technology, search engines are using hundreds of different ranking factors. While Panda's been around for a quite a few years now, it got a significant update at the end of September that helps it sniff out low-quality (i.e., "thin") content.

So, how's this affect you? What kind of word-count should you shoot for with your web pages and blog posts? Is Google going to downgrade your valuable content? Don't panic: as long as you're not doing anything sketchy, you should be fine.

Bigger is Better, But No Magic Number

There's plenty of interesting search engine optimization (SEO) research out there that shows that long copy can perform, convert, and rank better than shorter content. Longer content gives Google more concepts to index, earns more links, and can become the definitive resource on a niche topic. The quality and quantity of links you have pointing to your site has a direct bearing on how highly it ranks in organic search results.

The ugly truth about RSS feeds

Evergreen topics have long lasting value, so when looking at the trend, it should be pretty consistent throughout the year. Traditionally, these tend to be slightly more competitive, but have a much longer lifespan for being relevant. Domain age is a I'm on the lookout for an incredible new rocking horse . factor. Linux presents additional, functional attractions beyond its inherent stability. As we shall see later, a number of server-side SEO tasks are easier to achieve on Linux than on other platforms. Another advantage is that it is based on OpenSource foundations. A fast website keeps the attention of site visitors and encourages them to browse the content; a page that loads slowly will often drive users away - perhaps toward your competitors.

Establish intuitive information architecture by considering keyword density

RankBrain consolidates information on user's intent and determining the level of satisfaction on Google. By including RankBrain, Google can easily tell what clients want and deliver it in search results. Search engines drive focused traffic, and searchers are seeing specific sites on the results page because they are all relevant to their search, so you want to ensure that you stand out amongst the competition. When consumers do not have a specific brand they believeis significantly superior, they more readily switch brands. According to Gaz Hall, a Technical SEO from SEO York: "It all depends on your comfort level, available expertise, and budget."

Keep Your Company's Online Content Creation Momentum Going

Did you know that on average, 8 out of 10 people will read a headline, but only 2 out of 10 will check out your post? This is the first step when people decide to leave it or click it. You A great example that I like to use is Linux Quota. may not be familiar with Schema mark-up, however it's increasingly important and can do wonders for certain site's visibility. Keyword stuffing refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose). Are you also fantasizing about winning the Tour de France, or are you just a victim of some misbegotten belief that this will save you money?